Apple iPod - Business Model Example Series: Issue 2

This week I was in Madrid to work together with XPLANE, the leading company when it comes to visual thinking in strategy & business. XPLANE will help me with the visuals for some examples and processes in my upcoming book on business model innovation.

Together with Pablo Ramirez of XPLANE we worked on several things, including the business model of the Apple iPod. Here is a first sketch - open for your input & feedback...

Don't hesitate with comments & feedback. This is most certainly one of the examples we will use in the book. At every workshop & event I do, the Apple iPod comes up because of its influence on the music industry.

Slideshare Contest: Why Business Models Matter

I finally succeeded to submit a powerpoint presentation to the "world's best presentation contest" on, after some initial problems with the submission options (they simply disappeared before the end of the deadline...).

Please have a look at my slides below on "why business model innovation maters". If you like them please click on the link and go vote. Thanks! As a Swiss I believe in your democratic opinion - but vote "thumbs up" anyways ;-)