Business Model Innovation Book (book structure prototype)

The reflections on our book on business model innovation are advancing daily. Yves Pigneur, my co-author, and I have come up with a first rough prototype book structure. We will refine our thinking this Friday and we are, of course, curious to hear your feedback.

You can check out the structure in the slidecast below. It gives you an idea where we are heading, though this first draft structure only sketches out the rough outlines.

To listen to and visualize the slidecast, please hit the play button. All the rest is automatic.

I'm looking forward to your first feedbacks...

Video Trailer ULURU Workshop on Business Model Innovation

In April I ran a workshop at the ULURU innovation theater, which was fully booked out with over 20 participants. The team at ULURU made a great trailer of the event which you can enjoy here:

I would also like to use this opportunity to make a pre-announcement of a book project that ULURU and I are planning on the topic of business model innovation. The interesting part: We won't just write a book (there are already so many), but we will design an innovative business model around the book. I think it is the best way to make a case for a book on business model innovation.

In a first phase we are looking for 4 corporate sponsors that are willing to finance the launch of the book. They will get access to a global public of managers and entrepreneurs interested in business model innovation. They will be associated with probably the most innovative management book project to date (including global viral marketing through web videos). Finally, they will get a special workshop on business model innovation designed for them and/or for their clients. All that in return for a modest sponsorship fee that is well below a 1-day/1-page ad in the Financial Times...

More on the book project to come soon... By the way, this blog (once redesigned) will certainly play a major role during the writing phase of the book.

Don't hesitate to post comments if you have ideas or recommendations for the book on business model innovation.

Business Model Innovation Workshop in Amsterdam at ULURU Innovation Theatre

I'll be giving a full day workshop on business model innovation at the ULURU innovation theatre in Amsterdam, Netherlands, on 3. April 2008.

The invitation (image left) shows that ULURU is a company that does things differently. They have a strong network among Dutch multinationals (including Heineken, TomTom, ING , KPN and many others).

Workshop Take Away: After this workshop you will know and understand innovative business models from various industries and be able to apply the business modelling methodology to your own company. You will also be able to use a pragmatic framework to innovate within your own business model.

Content: Help (senior) management foster business model innovation at large; Give (senior) managers a broad overview of innovatieve (disruptive) business models in various industries; We will show examples from various industries (including in wealth management, private banking, telecom (Skype)); The participants will learn how to apply a simple and pragmatic approach to achieve and implement business model innovation.

If you're interested in participating click on the invitation image and contact them directly. Of the 25 available seats, only 10 are left after 4 days of workshop announcement. I'm sure it will be a great experience.

See you in Amsterdam!